Archive for September, 2009

The tech industry still fails to understand basic business.

Friday, September 4th, 2009

Jason Fried, founder of 37signals recently posted a reality-check for the tech industry.

This pattern — “success” based on forecasted future success instead of current success — shows up all over the tech-business press.

He goes on to questions the false measures of success that so many companies use. Things like page views, or new customers, only matter if there is a clear deliberate way to gather a return on investment. He has a very good take on the phenomenon.
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